Common questions about UX/UI design services: difference between UX and UI, costs, process and how to improve conversions.
UX (User Experience) concerns the entire user experience: how easy it is to achieve goals, how intuitive the flow is, how satisfying the interaction. It includes user research, information architecture, wireframing and usability testing.
UI (User Interface) is the visual part of the interface: colours, typography, iconography, component layout and micro-interactions.
At Makehasdai we design both the UX strategy and the UI interface, delivering digital products that are coherent, beautiful and easy to use — not just aesthetically pleasing.
According to Forrester Research, every €1 invested in UX generates an average return of €100. A well-designed interface:
• Reduces cart abandonment rate in e-commerce • Increases time spent on site (a positive signal for SEO too) • Improves brand perception and user trust • Reduces support costs thanks to more intuitive flows
Makehasdai designs interfaces oriented to data and real user behaviour, not just aesthetics.
The cost depends on the complexity of the digital product, the number of screens and the depth of user research required. Indicative pricing:
• UX Audit of an existing site or app: from €500 • UI redesign of a website (10–15 pages): from €1,500 • Full UX/UI project (research + wireframes + UI): from €3,500 • Design system for development teams: custom quote
Contact us for a free consultation and personalised quote.
A professional UX process follows these main phases:
1. Research – user interviews, competitor analysis, heuristic audit of the existing product 2. Definition – personas, user journey maps, prioritisation of key problems 3. Ideation – wireframes and information architecture 4. Prototyping – interactive prototypes in Figma 5. Testing – usability testing with real users, feedback collection and iterations 6. Handoff – complete documentation and assets ready for developers
At Makehasdai we follow every phase methodically, with up-to-date tools and continuous client communication.
A professional UX/UI audit analyses in depth:
• Usability – clarity of main flows (purchase, registration, contact) • Accessibility – compliance with WCAG 2.1 guidelines and mobile compatibility • Visual consistency – respect for Nielsen's heuristics and the design system • Micro-interactions – visual feedback, loading states, error messages • Analytics data – heatmaps, session recordings and conversion funnels
The result is a prioritised report with concrete recommendations, impact estimates and an improvement roadmap.
Makehasdai works with companies of all sizes: startups looking for the right product-market fit, SMEs wanting to digitalise or improve their tools, and large companies that need scalable design systems.
Every project starts with a free briefing where we define objectives, constraints and budget together. No clients are too small or too large: there is simply the right project to approach in the right way.
UX/UI Design